Lead Generation Strategies: 3 Free (Or Inexpensive) Ways to Get Leads

by Amanda Abella  - February 7, 2024

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Want to grow your business without spending a fortune? This video is for you! We’ll share budget-friendly lead generation strategies, from YouTube and podcast hosting to referral marketing, to help you gain traction and drive business growth. Watch now and start implementing these low-cost lead generation strategies to see results!

In this video, Amanda shares her Inbound Lead Generation Trifecta, which helps businesses market themselves at a low cost while building an influx of inbound lead flow. These methods have been tried and tested by Amanda herself who went from having 90% of her business come from outbound sales efforts to now having over 60% of her business come to her. Her favorite lead generation strategies are listed below:

Low Cost Lead Generation Strategies #1: Referral Partners

Referral partners are when you partner up with businesses that cater to your same clientele, but are not your direct competition. For example, if you are a professional organizer, you can partner up with cleaning services that can send you referrals.

There are several ways to work with referral partners and we cover it all in out free guide that shows you how we got 300 leads in 24 hours from one referral partner.

Referral Partner Guide (that got us 300 organic leads in a day) -> https://www.makemoneyyourhoney.com/referralguide

Low Cost Lead Generation Strategies #2: Podcast Hosting

Podcast hosting is a fantastic way for you to get leads. The problem is most people don’t know how to use podcast hosting properly as a low cost lead generation strategy.

If you have a podcast, you can use it to interview potential clients and potential referral partners. It allows you to get to know people and their businesses in a fun way and opens the door for doing business with each other.

Additionally, people love to get free media and PR for themselves so they are unlikely to turn you down when you ask them to come on your show.

Low Cost Lead Generation Strategies #3: YouTube

YouTube has become one of my favorite low cost lead generation strategies in the last couple of years. In 2023, YouTube accounted for 30 percent of my revenue without me using 30% of my time or energy on the platform.

Reason being that you create a video once, make sure it’s search engine optimized and then it starts getting picked up by search engines. The better you get at optimizing YouTube videos, the more your lead flow grows.

These are all lead generation strategies that we teach our clients in our new Effortless Sales Engine program.

In 12 weeks we will help you build all the sales automations for your business and then create a marketing plan for inbound leads.

Effortless Sales Engine Program, designed to help automate business operations and engage in mass marketing, making the business run more efficiently like a machine – https://EffortlessSalesEngine.com

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